Idea Capacity Assessment for Product Innovation

Stevanović, Milan and Marjanović, Dorian and Štorga, Mario (2014) Idea Capacity Assessment for Product Innovation. = Idea Capacity Assessment for Product Innovation. In: 13th International Design Conference DESIGN 2014, 19-22.05.2014., Dubrovnik, Hrvatska.

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A correct selection of ideas for product innovation, from the set of collected ideas, often is uncertain and demanding job with potential significant consequences. This paper presents results of research which includes attempts of defining the methodology of idea selection, and defining the criteria and attributes for assessing the value of an idea through the idea capacity assessment for product innovation. Verification is demonstrated by applying the selected set of ideas using methods of multi-attribute evaluation.

Item Type: Conference or Workshop Item (Lecture)
Keywords (Croatian): idea selection (IS), new product development (NPD), product innovation (IP)
Subjects: TECHNICAL SCIENCE > Mechanical Engineering
Divisions: 100 Department of Design > 110 Chair of Design
Indexed in Web of Science: No
Indexed in Current Contents: No
Citations SCOPUS: 0 (14.07.2016.)
Date Deposited: 15 Apr 2016 10:20
Last Modified: 14 Jul 2016 12:39

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